A TXT record is text in free, human-readable form, that is associated with a domain as a DNS record for one purpose or another. The most common use of a TXT record is to add your website to an online search engine or to an analytics platform, which provides info about the targeted traffic to your web site. Setting up this kind of a record functions as verification that you're the Internet domain owner and they'll provide the content you need to include as the value when you set up the record. Another purpose of a TXT record is to verify that an e-mail message is sent by the Internet domain owner and from a trusted server - this is the so-called SPF protection, which helps prevent any electronic address created under your domain name to be forged and unauthorized individuals to send out spam making it appear like it was mailed from your own mailbox. You may include any other information which you want to be associated with your Internet domain in a TXT record as well.